Friday, July 3, 2009

Record traffic at Stuff.co.nz on the day Michael Jackson dead

AS I blogged Michael Jackson dead news collapse many American websites.

No doubt it was a big day for Stuff.co.nz too. The traffic activity began building up from 9am on Friday and hit its peak between 10:00am – 12:00pm on Friday where traffic levels were double that of normal levels. From Friday to Sunday (26/06/09 to 28/06/09), Michael Jackson related content pieces generated about 464,069 domestic impressions and 557,261 total impressions.
stuff.co.nz traffic record Michael Jackson

At the end of the day, the visits reached 767,112 visits far more ahead both US election day (604,661 visits) and NZ election day

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