Friday, November 27, 2009

How to install Facebook Connect on your site

It’s been almost one year since Facebook opened Facebook Connect to all developers. Facebook Connect was not difficult to implement for us since Facebook made it super easy to put it on your sitein Sept 2009.
We, Stuff team has been considering to integrate Facebook connect with stuff.co.nz. So I had a deep look at the benefits and implementation. Here I would like to briefly summarize my investigation.

What benefits Facebook Connect delivers to us?


1.Traffic

Enable over 300 million Facebook users to share your content with their friends on Facebook. Let users publish a story, invite their friends, or send an event. Their friends then click back to your site.

2. Engagement

Users can immediately find their friends and engage. More friends leads to more activity and more pageviews. Connected users create 15-60% more content than users who have not connected with Facebook Connect.

3.Registration

Every website wants registration to be easy. We have 300 million users, simple registration, and robust data. By increasing traffic, user engagement, and registrations, you can grow your revenue and increase monetization opportunities.

Authentication Flow Overview

http://wiki.developers.facebook.com/index.php/How_Connect_Authentication_Works

How to install?

Detail http://developers.facebook.com/connect.php

Simple steps http://developers.facebook.com/setup.php

Playground http://developers.facebook.com/tools.php?connect_wizard

How it works?




What Facebook Connect throws to your site?

Before login

File Type
Size
URL
CSS
14.8
http://static.ak.connect.facebook.com/.../connect-css
JS
222.0K
http://static.ak.connect.facebook.com/connect.php/en_US/js/Api/CanvasUtil/Connect/XFBML
JS
16.4K
http://static.ak.connect.facebook.com/js/api_lib/v0.4/FeatureLoader.js.php
JS
16.4K
http://static.ak.connect.facebook.com/js/api_lib/v0.4/FeatureLoader.js.php/en_US
Image
2.0K
http://b.static.ak.fbcdn.net/rsrc.php/z16CL/hash/bv27ws94.gif
iframe
1.5K
http://www.facebook.com/extern/login_status.php?...
iframe
0.6k
http://api.facebook.com/static/v0.4/client_restserver.php?...

273.7Kb 7 http requests in total.

After Login 



Average 1.6k per thumbnail

Conclusion

As you know, Facebook's insanely popular, so if someone is leaving a comment on your site and shares that with their friends, it can't be a bad thing for that purpose. The question is, will this somehow lead to you overweight sized webpages. Think it again before action.

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